My personal exploration of the Interactive Marketing and Social Media landscape and ecosystem.
Thursday, March 12, 2009
Sharpie and Others Offer Lessons in Getting Customers Talking
Susan Wassel (AKA @SharpieSusan on Twitter), PR & Communications Manager at our Sharpie brand, and I were interviewed by Brian Quinton of Promo Magazine for this in depth review of corporate brand, social media efforts: Sharpie and Others Offer Lessons in Getting Customers Talking. Nice to see the article also included other Blog Council members, Nick Ayers from Home Depot and Adam Moffat of Molson.
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